Love, Louann began after a visit to the Hong Kong Jewellery Exhibition — a moment that opened my eyes to how sentimental, artful and story-driven jewellery could truly be. In contrast, much of what I saw in Australia felt either mass-produced or priced far beyond reach. After four years working in a well-known jewellery retailer, listening to customers searching for elegant, heirloom-worthy pieces with meaningful gemstones and expressive sizes, I knew there was a gap waiting to be filled.
That’s where Love, Louann was born — from the desire to create jewellery that is intentional, romantic and beautifully crafted, using ethically-grown gemstones and fine materials without the inaccessible luxury markup. Every piece is designed to feel like a keepsake… a love letter you can wear.